Mahindra SUV sales were really good in January 2026 they sold 63,510 units which’s a big jump of 25 percent from the same time last year. You can find out about the Mahindra SUV models and new ones like the XUV7XO and the XEV 9S. People in India really love Mahindra SUVs and they are very popular on Indian roads.
Mahindra & Mahindra had a great month. They sold a lot of Mahindra SUVs 63,510 SUVs to be exact in January 2026. This is a deal because it is a lot more than they sold last year. Year they sold 50,659 Mahindra SUVs. So that is a jump of 25%. It just shows that people in India really love Mahindra SUVs and want to buy them.
Mahindra SUV Sales: Breakdown
Mahindra SUV Salesa total of 104,309 vehicle. This includes the vehicles they exported. The number of vehicles they sold this year is 24 percent more than what they sold year. Most of the vehicles they sold in the country were Sports Utility Vehicles, which’s 63,510 vehicles. They also sold a lot of trucks, which is 27,656 vehicles. This is 22 percent more than what they sold year. Far this year Mahindra sold 539,986 passenger vehicles. This is 19 percent more, than what they sold year. Mahindra vehicles sales are really going up. They sold Mahindra vehicles this year compared to last year.
The reason for this surge is not because of luck. It is because of SUV demand. People want SUV demand that can handle our rough roads and are good for family trips. They like SUV demand that have a lot of features.
Mahindra SUV Sales: Star Performers
People really like cars such as Scorpio-N, XUV700, Thar and XUV 3XO. These cars are great because they are tough and have a lot of technology in them. The Scorpio-N has a lot of power and the Thar is very good at driving on roads, which is why people want to buy them. The XUV 3XO is also popular because it is small but still has a lot of power which’s perfect, for families who live in cities.
Bolero is still the choice for people in rural India because of its very strong body. This is great, for driving on roads and carrying heavy things. Most people buy these models, which shows that Mahindra knows what people need.
New Launches Ignite Buzz
The bookings for XUV7XO and XEV 9S went really high. They got 93,689 units booked in four hours on January 14. This is a deal because it is worth over ₹20,500 crore. The XUV7XO is a car that gives you a premium midsize thrills experience. On the hand the XEV 9S is an electric car that has electric power and a long range.
These are not just cars they are actually Mahindra SUV sales that are changing the game. The people who bought Mahindra SUV sales early are getting them now. This is making Mahindra SUV sales in January go up.
Why the SUV Boom?
People in India really like SUVs. They like that SUVs have a stance that helps with potholes. Indias SUVs also have a lot of space for families.. Let us be honest SUVs look good on highways. Mahindra does a job with SUVs because they are affordable. The price of Mahindra SUVs starts at ₹10 lakh. Mahindra SUVs are also very safe, like the XUV700 which got 5 stars.
The electric shift is really exciting. It adds something special. The XEV models are made for people who care about the earth and want to save money on fuel. With fuel costs going up people are looking for alternatives. The good news is that these cars are popular, over the world. In fact the total number of cars exported went up by 5 percent to 3,577 units. This shows that the XEV models have a lot of appeal globally. The XEV models are really making a name for themselves. It will be interesting to see how they do in the future.
Also Read : Yamaha EC-06 Launched in India at Rs 1.67 Lakh: 169 km Range Electric Scooter Revolution
Model Spotlights: Mahindra SUV Sales January 2026
XUV700: Family Boss
Price: ₹13.99-26.99 lakh. The car has a 2.2L diesel engine that gives you 200PS and 500Nm or you can choose a petrol engine. It also has ADAS and a cool panoramic sunroof. You can even get a 7-seater option. The Adrenox tech in this car makes driving a lot of fun which’s perfect for long road trips like from Mumbai to Goa.
Thar: Off-Road King
The price of this car is between ₹11.35-17.60 lakh. It has a feature called 4×4 glory which is very cool. The car also gives you top-down vibes. You can drive it in RWD or 4WD modes.
Scorpio-N: Powerhouse
₹13.85-17.50 lakh: Bold ladder-frame, 200PS diesel, 5/7-seaters. Tackles everything from city chaos to Himalayan trails.
XUV 3XO: Urban Warrior
The price of the Mahindra XUV 300 is ₹7.49-15.49 lakh it has a turbo-petrol and diesel option. It also has Level-2 ADAS. This Mahindra XUV 300 is great for driving on lanes, in Kalamb because the Mahindra XUV 300 gives 20kmpl efficiency which helps to save money.
Competitor Edge
Mahindra did well with their Sport Utility Vehicles. They sold more than Tata and Hyundai. Maruti was still the overall but they did not do as well with Sport Utility Vehicles. Mahindra had an increase of 25 percent in sales, which is more than the rest of the industry. This is because people, like Mahindra cars and think they are a value. Mahindra cars have a lot of loyalty and value which’s why they are doing so well.
Expert Take
Nalinikanth Gollagunta CEO Automotive said: “We started the year 2026 well with SUV sales of 63,510 units, which is a 25% growth.” This is building on the things that happened in 2025.
Road Ahead
Expect XUV700 facelift with triple-screens, more EVs like BE 6 (683km range) and hybrid Bolero. Mahindra’s INGLO platform powers futuristic rides.
Mahindra SUV sales are really doing well. People are booking them like crazy. The factories are very busy making more Mahindra SUVs. I think Mahindra SUVs are the best for driving on roads. They can handle the roads well. Mahindra SUV sales are a sign that people have confidence, in these vehicles.
Buyer Tips
- Test drive: Feel the torque.
- Finance: EMIs from ₹15k/month.
- Service: Vast network.
- Resale: Tops charts.
The Mahindra SUV sales January 2026 story is really interesting. It tells us why Mahindra SUV vehicles are so popular on the roads. I think Mahindra SUV cars are very good. What do you think is the Mahindra SUV model?
